‘How Sales, Finance, and Marketing Rescue PR from the ROI Dilemma’
Over the years, the conversation around PR measurement has evolved, yet one persistent challenge remains — how to prove the financial return ...
Tag: Philip Odiakose
Crippling Absence of Audit Bureau of Circulations in Nigeria: A Setback for Media Professionals, By Philip Odiakose | METROWATCH
The media landscape in Nigeria faces a significant challenge due to the absence of a functional Audit Bureau of Circulations ...
INSIGHT | Nigerian Media: Key Players, Specialities and Need for Association, By Philip Odiakose | METROWATCH
The media monitoring industry in Nigeria plays a pivotal role in shaping the landscape of advertising and public relations ...
P+ Measurement Services Announces 7th Consecutive Hosting of AMEC Measurement Month | METROWATCH
Lagos, 20th November, 2023 – P+ Measurement Services, a leading media intelligence consultancy, proudly announces its seventh consecutive ...
